Projekte

20 years of the Wachau World Heritage Site

Unique cultural landscape between Melk and Krems Dry stone walls, terraced vineyards, apricot orchards, dry grasslands, the free-flowing Danube, ...
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The Fourth Wall – Seekopf Lookout Tower

The Seekopf and the Hirschwand belong to the World Heritage Trail and together form a popular excursion destination that is highly rated by hikers. A lookout tower affords a phenomenal 360-degree view. The existing tower is already over 25 years old and is showing signs of rotting, so will soon have to be demolished for safety reasons. The association "Jankerlklub Rossatz" and the market municipality of Rossatz-Arnsdorf are working on the construction of a new tower in order to continue being able to offer the rewarding view of the Wachau.
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Eine einheitliche Strategie zur baulichen Entwicklung der Wachau soll erarbeitet werden. ©Welterbegemeinden Wachau

Dialogue on the mission statement for culturally relevant construction in the UNESCO Wachau World Heritage Site

Citizens asked for their opinions. In June 2019, within the scope of a public civic dialogue, the citizens of the Wachau were able to talk to experts about their wishes and suggestions as the basis for the future management of building development in the Wachau World Heritage Site.
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Bauen in Spitz ©Günter Kargl

Wachau Zones: Spitz

Building in a World Heritage site is a topical issue. Historic settlement areas often present difficult challenges for municipalities and owners. With the help of the Wachau Zones, development plans are elaborated which simplify dealing with historic buildings in line with World Heritage requirements.
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Weiterentwicklung der Best of Wachau Qualitätsoffensive © Rita Newman

Establishing Best of Wachau through sustainable quality assurance, digitalisation and marketing measures

The quality campaign “Best of Wachau” comprises 53 businesses that act as a regional figurehead for marketing the destination. Within the scope of this project, the high standard of the businesses should be maintained or improved, especially in the area of online marketing. Further measures are intended to provide support with the search for employees and to boost customer loyalty.
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Die Vielfalt an Pflanzen und Tieren soll erhalten werden © Dieter Manhart

Our meadows, our asset: Protecting meadows through regional development in the Jauerling-Wachau Nature Park

The Nature Park owes its great diversity of plants and animals to its mosaic-like cultural landscape and the extensively used meadows. Global changes are forcing many agricultural businesses to specialise or shut up shop. A consequence of this are meadows that are no longer managed and increasingly turning into woodland. To counteract this trend and preserve diversity in the Jauerling-Wachau Nature Park, a nature park brand is under development. This label stands for management compatible with nature and gives the businesses’ products added ecological value.
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Wie viele Touristen verträgt die Altstadt? © Branko Rijavec

Counting visitors and gauging public opinion in the town of Dürnstein

The historic town of Dürnstein, with its many iconic buildings of historic importance, such as the blue tower of the abbey church or the castle ruins, has been a hotspot of activity in the Wachau tourism region from day one. The limited space available, the lack of coordination between the visiting times of different tour operators and the many options available for coming to visit the town all result in very high visitor numbers. This is creating an ever stronger sense of exploitation amongst the town’s few permanent residents (according to a recent count, only 93 people live within the town walls) and of being a stranger in one’s own home.
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Weiterbildungsangebot für Privatzimmervermieter © Donau NÖ/Steve Haider

Demography Qualification Initiative: Wachau and Nibelungengau Visitors` Ring

Over the coming three years, the Danube Lower Austrian Visitors` Ring will be organising a comprehensive package of qualification measures with training courses, workshops and excursions in a LEADER cooperation project for establishments in the Wachau and Nibelungengau. The landlords should be provided with business training and prepared for future challenges. The changing needs of guests as a result of demographic changes should be identified and the offer adjusted to Holiday on the Farm establishments, vineyards and private room landlords.
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Advent in der Wachau © Stadt Melk/Franz Gleiß

Detail and implementation planning for the Wachau Advent

In recent years, a number of initiatives have established themselves in the region in late autumn and winter which have had a very positive impact on the development of tourism and thus on extending the season. Apart from the long-distance hiking trail “World Heritage Trail Wachau”, which can be easily hiked even in the colder months thanks to the mild climate, numerous cultural initiatives, such as “ELIT” (European literature days), “Wachau in Echtzeit” (Wachau in Real Time - curated by Ursula Strauss) as well as many Advent markets and culinary events have become established. The implementation of the mobility concept (bus connections) means that all municipalities in the region can now also be easily reached without a car.
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Saisoneröffnung in Maria Langegg 2017 © Christian Reisinger

Development of a cultural tourism strategy for the south bank of the Wachau

The municipalities of Mautern, Bergern, Furth, Rossatz-Arnsdorf and Schönbühel-Aggsbach will be intensifying their collaboration over the coming years and focusing on the common positioning of the south bank. Under the direction of Martin Vogg, who was previously responsible for the project Wachau 2010 plus, existing offers should be combined with new ones and wrapped up into bookable packages, starting with the two locations of Maria Langegg and the Aggsbach Charterhouse.
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