Projekte

Besucherlenkung in der Altstadt Dürnstein ©Welterbegemeinden Wachau

Implementation measures for visitor guidance in Dürnstein

"Overtourism" is a buzzword that is often used in connection with Dürnstein. The historic town centre is one of the best-known sights of the Wachau World Heritage Site. However, the old town is absolutely overrun at certain times. Various measures on every level should help to avoid conflicts and ease the current situation.
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Barrierefreie Sportanlage wird durch spezielle Bodenplatten realisiert. © Barzflex

Accessible exercise park in Melk

Exercise and sport play an important role in maintaining life-long health, yet studies show a lack of exercise and sport in the Austrian population. The “Melk Exercise Park” is intended to help change this failing in Melk and the surrounding area in a completely accessible way.
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Zeitgeschichte sichtbar machen © Gregor Semrad

"A town has and endures history" – Development of information points for contemporary history in Krems

Krems-Stein, the idyllic twin town, is considered to be the "Gateway to the Wachau" and a pioneering model of monument management with World Heritage status. At the same time, however, the town’s more recent history – and above all its contemporary history – is marred by numerous dark spots.
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Einzigartige Kulturlandschaft des Welterbes Wachau © Franz Hauleitner

Start: Raising awareness of the Wachau Cultural Landscape

The Wachau region was inscribed in the UNESCO list of World Heritage sites as a continuing cultural landscape in 2000. Little is known about the value of World Heritage, in particular the “OUV - outstanding universal value”. A major awareness-raising campaign is intended to change this and specifically address the population. The knowledge and importance of the Wachau Cultural Landscape should be imbued in the population as a way of getting everyone to handle this World Heritage site with greater sensitivity.
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Weiterentwicklung der Best of Wachau Qualitätsoffensive © Rita Newman

Establishing Best of Wachau through sustainable quality assurance, digitalisation and marketing measures

The quality campaign “Best of Wachau” comprises 53 businesses that act as a regional figurehead for marketing the destination. Within the scope of this project, the high standard of the businesses should be maintained or improved, especially in the area of online marketing. Further measures are intended to provide support with the search for employees and to boost customer loyalty.
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Die Vielfalt an Pflanzen und Tieren soll erhalten werden © Dieter Manhart

Our meadows, our asset: Protecting meadows through regional development in the Jauerling-Wachau Nature Park

The Nature Park owes its great diversity of plants and animals to its mosaic-like cultural landscape and the extensively used meadows. Global changes are forcing many agricultural businesses to specialise or shut up shop. A consequence of this are meadows that are no longer managed and increasingly turning into woodland. To counteract this trend and preserve diversity in the Jauerling-Wachau Nature Park, a nature park brand is under development. This label stands for management compatible with nature and gives the businesses’ products added ecological value.
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Gelände der Privatklinik Hollenburg © Privatklinik Hollenburg GmbH

Concept creation: Tourism master plan for the Hollenburg Private Clinic gardens

SANLAS Holding is looking to integrate the private gardens of Hollenburg Private Clinic into the regional tourism offering. In cooperation with the local tourism agency, Donau Niederösterreich Tourismus GmbH, a master plan is to be created that defines how the gardens and the publicly accessible infrastructure of the clinic can be used.
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Wie viele Touristen verträgt die Altstadt? © Branko Rijavec

Counting visitors and gauging public opinion in the town of Dürnstein

The historic town of Dürnstein, with its many iconic buildings of historic importance, such as the blue tower of the abbey church or the castle ruins, has been a hotspot of activity in the Wachau tourism region from day one. The limited space available, the lack of coordination between the visiting times of different tour operators and the many options available for coming to visit the town all result in very high visitor numbers. This is creating an ever stronger sense of exploitation amongst the town’s few permanent residents (according to a recent count, only 93 people live within the town walls) and of being a stranger in one’s own home.
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Das Tor zur Wachau - Welterbezentrum Krems-Stein © Welterbegemeinden Wachau/Anna Lun

Overhaul of the Wachau World Heritage Centre

The World Heritage Centre at the boat station in Stein, in the municipality of Krems, was opened in September 2011. Ever since then, it has proven to be extraordinarily stable in terms of its design and substance. However, seven years later, some of the information is no longer up to date and a few things have happened in the region in recent years that are not represented on the information panels in the World Heritage Centre.
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Die Nähgruppe als Ort des Kennenlernens © Verein Impulse Krems

Further development of integration coordination in Wachau-Dunkelsteinerwald

Approximately 600 asylum seekers and recognised asylum seekers currently live in the Wachau-Dunkelsteinerwald region. Building on the work done in the asylum and integration coordination project, targeted measures and offers should be put in place to improve the integration of people who fled to us in recent years. A central role will be accorded to the people already well advanced in the integration process.
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