Projekte

Besucherlenkung in der Altstadt Dürnstein ©Welterbegemeinden Wachau

Implementation measures for visitor guidance in Dürnstein

"Overtourism" is a buzzword that is often used in connection with Dürnstein. The historic town centre is one of the best-known sights of the Wachau World Heritage Site. However, the old town is absolutely overrun at certain times. Various measures on every level should help to avoid conflicts and ease the current situation.
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Touristische Strategieentwicklung in Spitz an der Donau ©Hans Ringhofer

Spitz strategy development 2019

The tourist infrastructure of the municipality Spitz at the Danube is very small in scale. Combined with demographic trends, the tourist offering has for some time now been experiencing stagnation and to some extent even decline. The project aims at producing a strategy and possible measures for future development.
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Zeitgeschichte sichtbar machen © Gregor Semrad

"A town has and endures history" – Development of information points for contemporary history in Krems

Krems-Stein, the idyllic twin town, is considered to be the "Gateway to the Wachau" and a pioneering model of monument management with World Heritage status. At the same time, however, the town’s more recent history – and above all its contemporary history – is marred by numerous dark spots.
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Sozialer Treffpunkt am Zornberg wird aufgewertet ©Franz Hauleitner

Installation of a composting toilet on the World Heritage Trail

The Spitzer Graben panoramic hiking trail has a lot to offer. On Sunday, wines, juices and water are served at the Zornberg chalet in the Zornberg vineyard. However, there is no toilet to relieve oneself.
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Weiterentwicklung der Best of Wachau Qualitätsoffensive © Rita Newman

Establishing Best of Wachau through sustainable quality assurance, digitalisation and marketing measures

The quality campaign “Best of Wachau” comprises 53 businesses that act as a regional figurehead for marketing the destination. Within the scope of this project, the high standard of the businesses should be maintained or improved, especially in the area of online marketing. Further measures are intended to provide support with the search for employees and to boost customer loyalty.
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Die Vielfalt an Pflanzen und Tieren soll erhalten werden © Dieter Manhart

Our meadows, our asset: Protecting meadows through regional development in the Jauerling-Wachau Nature Park

The Nature Park owes its great diversity of plants and animals to its mosaic-like cultural landscape and the extensively used meadows. Global changes are forcing many agricultural businesses to specialise or shut up shop. A consequence of this are meadows that are no longer managed and increasingly turning into woodland. To counteract this trend and preserve diversity in the Jauerling-Wachau Nature Park, a nature park brand is under development. This label stands for management compatible with nature and gives the businesses’ products added ecological value.
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Gelände der Privatklinik Hollenburg © Privatklinik Hollenburg GmbH

Concept creation: Tourism master plan for the Hollenburg Private Clinic gardens

SANLAS Holding is looking to integrate the private gardens of Hollenburg Private Clinic into the regional tourism offering. In cooperation with the local tourism agency, Donau Niederösterreich Tourismus GmbH, a master plan is to be created that defines how the gardens and the publicly accessible infrastructure of the clinic can be used.
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Wachauer Advent © Stadt Melk/Franz Gleiß

Extension of season by Wachau Advent - Implementation 2018

Tourism in the Wachau has developed extremely well in recent years, especially in summer. The numbers of arrivals and overnight visitors are positive and rising. However, summer isn’t the only season to be experiencing an upward trend – off-peak times for tourists in the spring and late autumn are also increasingly in demand. A range of initiatives has been developed, especially during the cooler months, to attract visitors from Austria and abroad.
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Wie viele Touristen verträgt die Altstadt? © Branko Rijavec

Counting visitors and gauging public opinion in the town of Dürnstein

The historic town of Dürnstein, with its many iconic buildings of historic importance, such as the blue tower of the abbey church or the castle ruins, has been a hotspot of activity in the Wachau tourism region from day one. The limited space available, the lack of coordination between the visiting times of different tour operators and the many options available for coming to visit the town all result in very high visitor numbers. This is creating an ever stronger sense of exploitation amongst the town’s few permanent residents (according to a recent count, only 93 people live within the town walls) and of being a stranger in one’s own home.
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Kunstmeile Krems © Kunstmeile Krems BetriebsGmbH/APA-Fotoservice, Ian Ehm

MICE-Positioning Krems and its surrounding area

A tourism development strategy for the year 2030 was developed for the city of Krems in 2015 and 2016. It defines five core competencies, one of which is economic and educational tourism. Within the scope of this project, targeted measures and sales-orientated concepts should be developed to achieve a clear positioning in the MICE segment (Meetings/Incentives/Conventions/Exhibitions).
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